TO CHASE OR BE CHASED: 5 STEPS TO INCREASING EXECUTIVE BRAND AWARENESS
By Sue Sarkesian, Partner & Executive Brand Specialist, Your Executive Brand
There is a quote by Benjamin Franklin that goes something like this: “Failing to plan is planning to fail.” Businesses go to great lengths to define and carefully implement strategic plans. New product development divisions will develop R&D roadmaps that ensure innovation into the future. So, what are you doing to plan for your own future success?
THE MOST COMMON RESUME MISTAKES YOU NEED TO AVOID WHEN LOOKING FOR YOUR NEXT MEDICAL DEVICE JOB?
Note: Since the recording of this interview, Sue has launched Your Exec Brand. Please reach her at firstname.lastname@example.org.
If you were to submit your resume for a medical device or medtech job, what is the single most important thing that’s on the mind of the hiring manager? Come on, take a guess. Is it that you made President’s Club last year? Wrong. That you were instrumental in the marketing launch of a successful medical device. Wrong. Perhaps it’s the fact that you led the regulatory team to a PMA in record time. Wrong.